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RESPONSIBILITIES 工作職責(zé)
Main Responsibilities:
職責(zé)概述：
-Study adhesive market dynamics, competition state and development trend in-depth, formulate the precise strategies of market expansion for company.
-深入研究粘合劑行業(yè)的市場(chǎng)動(dòng)態(tài)、競(jìng)爭(zhēng)態(tài)勢(shì)和發(fā)展趨勢(shì)，為公司制定精準(zhǔn)的行業(yè)拓展策略。
-Actively explore new customers, especially key customers in target market, leads generation.
-積極開(kāi)拓新的客戶資源，尤其是在目標(biāo)行業(yè)中挖掘潛在的大客戶，拓展更多的客戶線索。
-Plan and organize marketing promotion activities, including online and offline advertisement, events, exhibitions, seminars, etc.
-策劃和組織各類市場(chǎng)推廣活動(dòng)，包括線上線下的廣告投放、公關(guān)活動(dòng)、展會(huì)、研討會(huì)等。
-Manage the social media platform, make content strategy, interact with fans and enhance brand influence.
-管理公司的社交媒體平臺(tái)，制定內(nèi)容策略，增加粉絲互動(dòng)，提升品牌影響力。
-Make and implement comprehensive marketing communication strategy, help drive brand awareness and market share.
-制定并執(zhí)行全面的市場(chǎng)傳播策略，以提高公司知名度、產(chǎn)品認(rèn)知度和市場(chǎng)份額。
-Monitor and analysis marketing activities, adjust strategy based on marketing data and optimize the effectiveness of marketing activities.
-監(jiān)測(cè)和分析市場(chǎng)傳播活動(dòng)的效果，根據(jù)數(shù)據(jù)反饋及時(shí)調(diào)整策略，優(yōu)化活動(dòng)效果。
- Lead and manage marketing team, develop the professional competence of the team, inspire innovation and collaboration of the team.
-領(lǐng)導(dǎo)和管理市場(chǎng)傳播團(tuán)隊(duì)，培養(yǎng)團(tuán)隊(duì)成員的專業(yè)能力，激發(fā)團(tuán)隊(duì)的創(chuàng)新和協(xié)作精神。
- Work closely with internal team (Sales, R